Animation

When you work with us, your brand becomes our brand, your message becomes our message and your objectives become our guide to delivering success. 
Think of us as an extension of your team, use our experience and skill to create awesome content!
Email olly@newleafvideo.com for more info, or call us on 0208 050 4705

Our Process

Script Consultation and Planning
Graphics and Character Development
Animation & Voiceover
Project completion
At the start, we’ll work with you to develop a script to ensure it’s formatted effectively for animation and hits the right time. We write a description of everything that will happen in the visuals and the sound of the animation and include visual references and sketches.
Once all stakeholders finalise the script, we concept and produce the visuals, creating a style guide of characters and graphics, using the brand guidelines. A storyboard is created which shows how the animation will look, scene-by-scene.
After script and artwork sign-off, we begin animation. This is the most time-involved step which brings everything to life. At the same time, the voice-over is recorded which is reviewed by all the stakeholders and includes one revision.
After review by all stakeholders with three revision steps, the final version of the animation is produced as well as any cut-down versions, clips, and gifs. All of the final delivery files are hosted on your unique project portal. 

Levels of Animation

Whether an animation should be corporate, creative, use characters or abstract motion design and kinetic, we utilise the colours and brand assets of your company to deliver the most engaging on-brand film to further your brand story. There are different approaches we employ with varying costs attached. 
Tier 1

Motion Design and Kinetic Typography

Whether an animation should be corporate, creative, use characters or abstract motion design and kinetic, we utilise the colours and brand assets of your company to deliver the most engaging on-brand film to further your brand story.

Tier 2

Motion Design with Basic Characters

If the story calls for characters, at one tier up, we can design abstract motion designed spaces with basic characters.
Tier 3

Bespoke Characters in Settings

We will still use creative transitions and text onscreen at times, but a lot of this treatment includes animating real-to-life settings and bespoke animations. This tier is always most identifiable and therefore more engaging.

Our commitment to you

New Leaf will support you by providing video production. To ensure a successful and developing relationship we promise: 
  • A dedicated project manager
  • Regular meetings to review process
  • A guarantee of agreed delivery dates
  • Rigorous quality monitoring 

Email olly@newleafvideo.com for more info, or call us on 0208 050 4705

Tell us about your animation